Categories: Florida Business News

MarineMax Acquires Shelter Bay Marine in Marathon

News Summary

MarineMax has announced its acquisition of Shelter Bay Marine in Marathon, Florida Keys, set to close by June 2025. This strategic move aims to enhance the boating experience by providing direct ocean access and expanding service offerings. With over 175 boat storage spaces and a commitment to excellent service, MarineMax plans to elevate the local boating community, ensuring more options for both seasoned sailors and new enthusiasts. The acquisition solidifies MarineMax’s presence in the Middle Keys, aligning with their broader mission of making boating more enjoyable for everyone.

Marathon Welcomes a Boating Revolution with MarineMax Acquisition

Exciting news is on the horizon for boat lovers in Marathon, Florida Keys! MarineMax, the heavyweight champion of recreational boating, is making waves by acquiring Shelter Bay Marine. This acquisition is more than just business; it’s set to enhance the boating experience for many in the area and is expected to officially close by the end of June 2025.

What’s in Store for Shelter Bay Marine?

For those unfamiliar, Shelter Bay Marine is not your average marina. It’s a full-service marina and storage facility that offers unrestricted, direct ocean access—meaning no pesky bridge height limitations to worry about. That’s a big deal for boaters looking to cruise the waters of the Keys without a hitch!

With room to store over 175 boats, Shelter Bay Marine is ready to welcome both seasoned sailors and new boating enthusiasts alike. The acquisition strategically fits into MarineMax’s game plan to enhance their lineup of higher-margin businesses and create significant synergies across their operations. This means even more premium options are in store for those docked at the marina!

Better Access and Service Excellence

MarineMax is known for its commitment to quality and service, and they have made it clear that Shelter Bay’s strong reputation for service excellence is a perfect match. With this acquisition, customers can look forward to an improved overall boating experience. Additional outlet options for premium boating brands will be rolling in, ensuring convenience and accessibility for all.

This acquisition is more than just expanding space; it’s about making boating easier and more enjoyable for all. With MarineMax’s impressive portfolio—which includes over 70 dealerships and 65 marinas worldwide—the expertise that comes with the brand is undeniable.

A Growing Presence in the Florida Keys

This strategic move solidifies MarineMax’s foothold in the Middle Keys, complementing their existing locations in Ocean Reef and Islamorada. By enhancing their geographical presence, MarineMax is reinforcing its commitment to the community and fun on the water!

Founded in Clearwater in 1998, MarineMax has blossomed into a massive enterprise valued at a whopping $2.4 billion. The company doesn’t just sell boats; it offers a complete package that includes financing, insurance services, and high-tech digital products—all designed to elevate the boating adventure.

Boating Just Got Better

As MarineMax emphasizes improving operation streams and enhancing the customer experience through strategic acquisitions and integrations like that of Shelter Bay Marine, local boaters can expect a brighter future full of exciting opportunities. With the promise of better services and a wider selection of premium brands, the boating community in Marathon is in for an unforgettable ride.

In conclusion, whether you’re a long-time boating aficionado or just dipping your toes into the marine lifestyle, the acquisition of Shelter Bay Marine offers an exciting future. The warm waters of the Florida Keys are calling, and with MarineMax at the helm, there’s never been a better time to set sail!

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